John Maddox (1925–2009)

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Science  22 May 2009:
Vol. 324, Issue 5930, pp. 1028
DOI: 10.1126/science.1175760

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Scientific ideas are exciting, yet the scientific literature is far from lively. John Maddox's achievement was to sidestep the drabness of scientific writing by emphasizing the ideas that thrived beneath the leaden prose. In doing so he made Nature a compellingly interesting journal whose success forced others in the staid world of scientific publishing to adopt many of his ideas.