PT  - JOURNAL ARTICLE
AU  - Warner, KE
TI  - Cigarette smoking in the 1970's: the impact of the antismoking campaign on consumption
AID  - 10.1126/science.7455711
DP  - 1981 Feb 13
TA  - Science
PG  - 729--731
VI  - 211
IP  - 4483
4099  - http://science.sciencemag.org/content/211/4483/729.short
4100  - http://science.sciencemag.org/content/211/4483/729.full
SO  - Science1981 Feb 13; 211
AB  - Per capita cigarette consumption has declined annually since 1973. This downturn represents a new nonsmoking ethos, which is also reflected in the legislative successes of the nonsmokers' rights movement. Time series regression analysis of cigarette demand suggests that, in the absence of the antismoking campaign, consumption would have exceeded its 1978 level by more than a third.